Compare your site against any competitor
Two URLs, fifteen seconds, and a side-by-side scorecard across ten SEO signals — title tags, meta descriptions, word count, schema, internal linking and page speed indicators. No credit card, no account.
SEO Competitor Comparison
Compare your site against any competitor across ten SEO signals.
Competitor ahead on too many rows?
Send us the comparison and we will send back a prioritised plan to close the gap. Free, no sales call, just the order to do things in.
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Auditing your own site only tells you half of it
An audit of your site in isolation is useful, but SEO is a relative game. Google ranks pages against each other, not against a fixed standard. A side-by-side answers the questions an audit cannot.
- Are they out-writing you?If their pages run 3,000 words and yours run 900, you know why they rank higher for the term you both want.
- Are they out-structuring you?Schema markup, internal linking, canonical tags — the technical foundations you cannot see from the front end.
- Are they ahead on the basics?Title length, description quality, H1 structure. Easy wins if you are behind, and nothing to panic about if you are not.
- Where are you already winning?Most small business owners assume their competitors are miles ahead. Often they are not, and knowing where you are stronger means you stop worrying about the wrong things.
Ten data points in under fifteen seconds. No subscription, no hour-long report — just where the gap actually is.
What to do with each row
- 1 · Do not panic about word countLonger is not automatically better. What matters is whether their extra content covers topics yours does not. If it is padded filler, ignore it. If it genuinely answers more questions, you know what to add.
- 2 · Schema gaps are usually easy winsSix schema types against your two is typically a short job for a developer. Technical work like this compounds — fix it once and it keeps paying.
- 3 · Internal link gaps are the biggest opportunityA hundred internal links to a page against your fourteen means Google has a much clearer picture of their site. Adding relevant links from your own pages is free and you can do it this week.
- 4 · Title and description gaps matter less than you thinkBeing slightly over or under the ideal length rarely changes rankings. It changes click-through rate, which matters — but it is an adjustment, not a crisis.
- 5 · HTML size favours the lighter siteSmaller HTML generally means faster pages, which Google rewards. If their page is three times the size of yours, that is your advantage, not theirs.
- 6 · Check two or three competitors, not onePatterns emerge fast. If all three are ahead on schema, that is your first priority. If only one is, it is less urgent.
Once you know where the gap is
- SEO Health Score CheckerAn overall grade for your own site, independent of anyone else’s.
- Meta Title & Description CheckerFix the snippet gaps the comparison flagged.
- Broken Link CheckerDead links quietly working against you.
- All eight free toolsNo email, no signup, no trial.
Want us to close the gap?
The free audit goes further than the comparison — your whole site, prioritised, with what we would do first and what it would cost.
More free SEO tools:
SEO Health Score Checker | Meta Title & Description Checker | Broken Link Checker