Practical SEO advice for UK small businesses
Written for people who run a business rather than a marketing department. No jargon, no theory, and no advice that assumes a content team and a six-figure budget.
What you will find
Most of it answers a question we get asked repeatedly — which is also, usefully, what people search for.
- DiagnosisWhy a site is not ranking, why nobody enquires, what Google can and cannot see. Start here if something is wrong and you do not know what.
- Local searchGoogle Business Profile, map pack visibility, and the town-level detail that decides whether nearby customers find you.
- ContentWhat to write, how long it needs to be, and how to tell whether it is working.
- The technical sideSpeed, indexing, broken links and structure — explained without assuming you write code.
Or just check your site
If you would rather diagnose than read, the tools do it in seconds and none of them ask for an email.
- SEO Health Score CheckerAn overall grade across fifteen-plus checks.
- Would I Buy From This Site?Twelve questions on whether visitors trust you enough to enquire.
- SEO Proposal CheckIf someone has quoted you, run it through this before signing anything.
- All eight free toolsNo signup, no trial, no catch.
How to Compare Two Websites’ SEO (Free Tool, No Signup)
Free tool How to compare two websites’ SEO, free and without signing up Auditing your own site tells you how you are doing in isolation. The more useful question is how you compare to the…
How to Optimise Your Google Business Profile in 10 Minutes
Local search · 10 minutes Optimise your Google Business Profile in ten minutes For most local businesses this is the single highest-return thing you can do, it costs nothing, and it takes an afternoon at…
5 Local SEO Fixes Every Small Business Can Do in an Hour
Do it yourself Five local SEO fixes you can do in an hour No tools to buy, no agency to hire, nothing here that needs a developer. Five jobs, sixty minutes, and you can do…
How Local SEO Really Works in the UK (Without Paid Ads)
Local SEO, technical side The technical checks behind local rankings, and how to measure them You can have a perfect Google Business Profile and still not appear, because something underneath is stopping Google reading the…
Why Ignoring Reviews Hurts Your Local SEO
Reviews and local SEO Reviews, local rankings, and what became illegal in April 2025 Reviews genuinely affect where you appear in local search. They are also now one of the most tightly regulated things a…
The Truth About Cheap Websites (and Why They Cost More in the End)
Before you buy Why a cheap website usually costs more in the end A £199 build looks like a bargain until you find out what was left out. This is what gets omitted, how to…
How Long Should a Blog Be? Word Counts That Rank
Blogging and SEO How blogs actually improve SEO, and when they do not Publishing helps for three specific reasons, none of which is that Google likes fresh content. Here is the honest version, including how…
Why Missing Contact Details Cost You Sales
And how to stop sending your customers elsewhere by using SEO Services UK. Clear, visible contact details reduce user drop-offs and build trust. In the UK, commercial websites must display a geographical address and an…
SEO for UK Service Businesses: How to Win Local Clients
Local SEO How local SEO actually works for a UK service business You can be the best plumber in Preston and still never get the call, because somebody else turned up in the map pack…
What SEO Can Learn from Industry and Engineering
Diagnostics Eight problem-solving frameworks from industry, applied to SEO Manufacturing and engineering solved the problem of diagnosing faults in complicated systems decades ago. A website is a complicated system. Here are eight of their methods,…
The Problem With ‘Build It and Leave It’ Websites
Static sites Why a build-it-and-leave-it website stops working Most small business sites are launched, approved, and then never touched again. Here is what actually goes wrong when that happens, what it is reasonable to do…
How Blogs Improve SEO Rankings in the UK
Blogging and SEO How blogs actually improve SEO, and when they do not Publishing helps for three specific reasons, none of which is that Google likes fresh content. Here is the honest version, including how…
Would you rather someone else did it?
The free audit tells you which of the things in these articles actually applies to your site — and which to ignore.